We see them everywhere, and many are so ingrained in our psyche that we know a brand just by it’s image. Nike, Amazon, Firefox, McDonalds, Mercedes Benz; these are just a few.
They are an integral part of any business for that very reason – brand recognition. They convey a message without saying a word. Logo design is essential too – and must be done with great forethought and care.
The wrong logo can do just as much damage as good – it truly is a buyer beware business decision. You do not want your company associated with negativity as soon as someone sees the logo!
Here we bring together some of the best resources on logo design from around the web…enjoy! And be sure to add your thoughts in the comments below – we love to hear from you.
The Art of Logo Design: Logos surround us in digital and physical space, but we rarely examine the thought and artistic thinking that goes into the design of these symbols. Utilizing a silent vocabulary of colors, shapes, and typography, logo designers give a visual identity to companies and organizations of all types. From cave painters to modern designers, artists throughout history have been reducing the complex down to simple ideas that communicate with the world:
More From the Web:
For a good read on logos, check this out==>A Logo is a graphical element that, together with its logotype (a uniquely set and arranged typeface) form a trademark or commercial brand. Typically, a logo’s design is for immediate recognition. The logo is one aspect of a company’s commercial brand, or economic or academic entity, and its shapes, colors, fonts, and images usually are differe… InstantShift
*Image by pasukaru76 via Flickr
*Featured Image by Mozilla FireFox