Every good blogger knows that there is a world of opportunity in social media, especially the rapidly growing social media platform of Twitter. The site recently went through a redesign in order to make it even more user-friendly, and, as a result, activity within and around it is booming. So how can bloggers take advantage of Twitter? Well, for one, having a solid presence on Twitter is a requirement. But is this enough? Is interacting with your community on Twitter enough to drive traffic to your blog? It’s certainly important, sure, but there’s more you can do. Though you might not realize this at first, it’s actually possible to optimize your Twitter presence for search engines, thus benefiting your main blog. Here are a few things to consider as you reevaluate your Twitter presence.
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