While a personal profile can only get so much attention, a Facebook Fanpage allows you to expand your reach and your profile’s capabilities. While a business profile is ok, a fanpage for your company, business, service or product is the best approach on Facebook since a fanpage has significantly more options and is more flexible than a simple profile.
For this tutorial we’ll assume that you have a freelance service (and a product) which you want to advertise on Facebook. We won’t cover Facebook ads here, only the design and structure of a fanpage which will get people interested in your product and services.
If you already have a Fanpage, you can probably skip this first step.
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